We Ran Always-On + Seasonal Campaigns
Full-funnel paid media across Meta and TikTok, always driving awareness, with bursts of student-focused campaigns around peak moments like Freshers and New Year.
We Turned Raw Footage Into Scroll-Stopping Ads
Repurposed tour leader content into social-first assets, so it felt real, relatable, and made audiences imagine themselves there.
We Focused on Funnel Flow
Meta and TikTok sparked the intent, while Google search converted it—optimising every step to push traffic through to purchase.