Twitch was made famous with millions of Gen Z’ers and millennials streaming around gaming and esports competitions. Our social campaign will focus on driving new users to other new and relevant Twitch streams outside of just gaming, including Music, ‘Just Chatting’ and sport streams.
DJ live streaming is also growing in popularity and we’ll help bring nightlife into peoples homes across the country. We’ll be helping build and create a richer community on Twitch, bringing 18-25 year olds together online through this challenging time where regular nightlife is restricted. Our team of animators, videographers and social strategists will be creating a full paid social strategy to build the brand and attract new people to Twitch.